Spent the morning with a lot of great business folks at the Northern Kentucky Chamber of Commerce Business Expo in Erlanger. Thanks to Kelly Jones of the chamber and Steve Jones of Jaap-Orr in Cincinnati for the invitation to talk about putting Linkedin and Twitter to work.
About 125 sat in with us at the Receptions conference center; most use Linkedin; fewer use Facebook and about half use Twitter, which I think is a strong showing given the older age range of this group. While they’re active on social networking and communication sites, they wanted to know more about how to connect with potential customers and how to build or expand these relationships.
That was a main topic of my presentation this morning in Erlanger, Ky., south of Cincinnati. My slides and notes are shared on my Linkedin page.
I’m also sharing this reading list of tips, techniques and helpful hints from some of the best social media and communications experts. These will further answer many of the questions raised this morning by the N. Ky. chamber members and I wanted to make them available to you, too:
HOW TO: Build Your Personal Brand on Twitter
50 Ideas on Utilizing Twitter for Business
The Seven Habits of Highly Effective Twitterers
How to Create Groups on Twitter
How to Target and Attract High Quality Twitter Followers from Your Blogging Niche
Twitter To Go: How one local coffee shop used Twitter to double their clientele. What’s YOUR story?
Linkedin Groups Add Marketing Power
25 Web Resources To Help You Get Your LinkedIn Game On
Five Ways to Get More from Your Linkedin Groups
Using Linkedin as a Small Business Owner
7 Ways Linkedin.com will Improve Your Small Business
How To Simplify Your Social Media Routine
Top 10 Social Networks for Entrepreneurs