Sometimes the old way is just good enough to get the job done.
So why don’t more business people put their social networking contact info on their business cards, brochures and all the pens, cups and magnets they hand out? Just wondering. Read the rest of this entry »
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Business | Tagged: B2B, Business, business_cards, Linkedin, Social Media, Twitter | 
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Posted by Chris Celek
People who are really smart about how to make money by selling insurance, investments, real estate or running a restaurant all say the same thing: “I don’t know what to write about my business. I don’t know what to say.”As a result, you don’t know what to make of Linkedin, Twitter, Facebook, blogs and the rest of the booming social media and online communications tools.
You gotta be kidding, right? You’re the experts and the rest of us want to know more about what you’ve already figured out. So there’s opportunity for you to share some of your knowledge. There’s also a big opportunity for you to share some of yourself by joining online conversations and groups and getting to know people.
That’s what social networking is all about. And conversations online are in so many ways no different that conversations you have in person — if you approach them in these three ways:
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1 Comment | Business | Tagged: Business, drive sales, Facebook, insurance, investments, Jeff Zaret, Linkedin, Northeast Cincinnati Chamber of Commerce, real estate, restaurant, sales, Social Media, Twitter | Permalink
Posted by Chris Celek
You’re thinking that turning to the latest and hotest social media and online communications tools will increase sales and get your business moving again. Nothing wrong with that idea and lots of people will tell you that’s just the thing to do.
Heck, I’m one of those people. But simply setting up on Facebook or Linkedin or Twitter without a clear purpose in mind and a commitment of your valuable business time to follow through is not going to increase anything — except for your frustration with the folks who sold you on the whole social media idea in the first place.
The purpose and how much of a commitment, of course, are up to you. You know what you want to accomplish for your business or community group. But your purpose for using social media also has to include meeting people, getting to know them and building and keeping relationships with them. It’s business development and no different from attending a chamber of commerce event, or lunching with a customer, or any of the other ways you use to say hello and stay in touch. Read the rest of this entry »
Comments Off on Shiny new thing or old-fashioned networking? | Social Media | Tagged: business development, Jeff Zaret, Linkedin, Networking, Social Media, Twitter | Permalink
Posted by Chris Celek
Connect your business with customers with awesome web content, social media & videos 