The typical Internet user in the United States spends seven hours a month watching videos on YouTube. Any wonder then that business leaders plan to shift a significant amount of their marketing budgets to web videos that showcase products and services, demonstrate how to use these products and services, offer how-to ideas and testimonials from satisfied customers.
In 2012, businesses have new opportunities to tell their stories to customers and potential new customers, who are online looking for information.
Many businesses already are creating and sharing videos. What have you seen that works well to show off a business’s products and services? Who shares videos that help customers learn how to use the business’s products and services?
What is it about a video that makes you want to contact the business directly?