September 12, 2009
Sometimes this is the request from a business owner: Could you show me how to use Twitter?
Other times, this is the question: Should I use Facebook?
Or this: I’m thinking of using Linkedin. Will it help my business?
My answers: Yes. Yes. Yes.
And: No.
I work like crazy to avoid saying no to a customer but no is the quickest and best answer for businesses considering whether they should use social media to connect with customers. Why? There are other questions and information about your business and your customers to consider first to help you decide whether to spend time on social media and then which tools to use and how to use them.
Here are questions I ask my customers before we ever get close to answering those first questions they ask. I share them to help prompt discussion about what you want to accomplish at your business, too: Read the rest of this entry »
Comments Off on Before tweeting, connecting and friending, answer me this: where are your customers? | 
Business, Social Media | Tagged: advertising, Business, business development, connect, Customers, Facebook, goals, Linkedin, marketing, Networking, sales, Social Media, Twitter | 
Permalink
Posted by Chris Celek
June 22, 2009
Excellent advice at Podcamp Ohio 2 at The Ohio State University on Saturday, June 20 came from a designer, who I expected would share ideas for what makes a web site attractive and usable.
We got that from Daniel Lewis of D. Joseph Design in Northern Kentucky and more. His ideas for what to say on social media sites are perfect for what businesses want and need to do to connect with customers.
Most important thing for business people to know: These tips from Daniel apply regardless of the web site or online service you use. There are lots from which to choose now. And today’s most-popular — Facebook, Twitter, Linkedin and Flickr, among them — may not be what you’re using 12 months from now.
No matter. Read the rest of this entry »
3 Comments | Social Media | Tagged: #pco09, Business, Community, connect, D. Joseph Design, Daniel Lewis, Facebook, Flickr, group, Linkedin, listen, network, Networking, organization, Pod Camp Ohio, retweet, Social Media, Twitter | Permalink
Posted by Chris Celek
Connect your business with customers with awesome web content, social media & videos 