At a networking breakfast last month, the owner of an engineering firm wanted to know why anyone would use Linkedin, Twitter, blogs or any social media in their business. He couldn’t have been any more blunt.
“Why the hell should I waste time on that?” the owner said.
My answer to him, and you, is just as direct. Don’t.
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Business, Facebook, Linkedin, Social Media, Twitter | Tagged: Cincinnati, Jaap-Orr, Linkedin, Northern Kentucky Chamber of Commerce, Social Media, Twitter | 
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Posted by Chris Celek
You never know where the next great ideas will be found. Often, they’re not where you expect, which is why it’s exciting for me to run into people like Shane Haggerty online.
Shane’s the PR director for a vocational high school and adult career education center in central Ohio. Not the first place many of us might look for best practices for social media. But look more closely and you’ll find a leader who’s put Twitter, You Tube and Facebook, among others, to work on behalf of his school community. Just as important, he gives alot of his time to helping other school public relations directors, the Ohio Department of Education and community groups learn about social media, too.
What I like about Shane’s approach is that he’s made using social media a seamless part of his work, another way to communicate with students, parents and the community served by his school. We can all learn from watching how he does it.
So when Shane said in a direct message on Twitter that he’d like to interview me for his blog, I was honored and worried all at the same time. This guy is good at what he does; what, oh what can I share that’s new or helpful to him?
You be the judge. Read the rest of this entry »
Comments Off on Interviewed by social media leader | Schools, Social Media, Twitter | Tagged: Schools, Shane Haggerty, Social Media, SocialAvenue.com, Twitter | Permalink
Posted by Chris Celek
Your daughter or son say it’s creepy that you want to be their Facebook friend. Don’t believe them. People over 25 now dominate the most-popular social networking site.
You should use Facebook for your business.
Same for Twitter, Linkedin, You Tube, Flicker and any of the dozens of other social media available on the Web and in mobile versions.
Why? That’s where your customers are, and that’s where the people and companies you want as new customers will be found.
What’s social media and why should you spend time on it?
Traditional media, including newspapers, TV, magazines along with advertising and public relations, broadcast information one way. They tell readers and viewers what the sender wants them to see and hear. Social media are the new, fast-growing homes for conversations in which networks of people share their ideas, questions, interests and knowledge. They’re talking about your business, or looking for the goods and services you sell.
What you need to know
These digital tools are not just for kids. Starbucks, Ford Motor Co., the American Red Cross, MSNBC and the Obama for President campaign successfully use social media to listen, engage and influence their audiences. We will help you learn how to do it, too.
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Posted by Chris Celek
Connect your business with customers with awesome web content, social media & videos 